Hi, I’m Brooke. I help owners use AI with confidence.
I started Thirty3 Project because I kept watching small business owners get left behind by technology that was supposed to help them. It was confusing, expensive, and built for someone else.
I’ve spent 22 years in hospitality and business operations. I’ve been a Director of Food & Beverage, of Catering, and of Sales. I’ve led and trained teams of hundreds, managed budgets and vendors, and built my own companies from the ground up, including a production company, a brand-ambassador team, and an online shop.
Then I learned to build with AI, and it changed what a small business can do. Now I help other owners find where AI fits, set it up the right way, and build the tools they need, at prices that make sense.
You’ll work with me directly. Behind me is a small, skilled team that keeps everything secure and running.
Skills, built the hands-on way.
Most of this I learned by running businesses and fixing real problems, then learning to build the tools myself.
AI & automation
- Finding where AI fits in a small business
- Custom AI assistants and multi-assistant teams
- Claude and ChatGPT setup, prompts, and training
- Automated emails, reports, and data clean-up
- Connecting everyday apps so they share information
- AI content workflows, from scripts to finished video
- Written AI standards so results stay consistent
Operations & team leadership
- Leading and scheduling teams of hundreds
- Hiring, onboarding, and staff training programs
- Standard operating procedures and checklists
- Labor planning and hours tracking
- Vendor and supplier management
- Budgets, cost control, and reporting
- Keeping calm when the plan changes
Hospitality, F&B & catering
- Director of Food & Beverage
- Director of Catering
- Menu planning, pricing, and costing
- Banquet and large-group service
- Guest experience and service standards
- Bar programs and beverage operations
- Brand ambassador and sampling programs
Sales & business growth
- Director of Sales
- Building sales kits, lead lists, and pitch decks
- Proposals, pricing models, and packages
- Client relationships and account management
- Market and competitor research
- Acquisition and growth research reports
- Naming and brand identity systems
Custom apps & tools
- Staff and volunteer scheduling portals
- Booking, ordering, and check-in tools
- Ticketing and QR scanning
- Live multiplayer games for parties and groups
- Dashboards and trackers that update themselves
- Location-based guided experiences
- Secure logins, databases, and payments set up properly
Websites & being found
- Website and online reputation audits
- Website redesigns that owners can update
- Showing up in Google and AI assistant answers
- Google Business Profile clean-up
- Domain, hosting, and email fixes
- Fast, accessible sites for every visitor
Business admin
- Contract and policy drafts for attorney review
- Launch planning and admin checklists
- Security testing plans and agreements
- Large-scale production planning and run sheets
Teaching & mentoring
- One-on-one AI mentoring
- Team training in plain English
- Hands-on help with your real work
- Honest advice before you buy software
- Helping owners build confidence with new tools
You get me, plus people who keep it all running.
A small group of skilled support makes things happen behind the scenes. They keep your tools secure, tested, and working smoothly.
Security
Security reviews and testing before anything goes live, and ongoing checks after.
Development support
Experienced developers who review the code and help with larger builds.
Hosting & upkeep
Backups, updates, and monitoring, so your tools keep running smoothly.
Project support
Assistants who keep schedules, details, and follow-ups on track.
How we work
People first
AI should make your team’s day easier, not replace the people who make your business work.
Plain English, clear prices
No jargon and no mystery invoices. You’ll know what you’re getting and what it costs.
It’s all yours
Your accounts, your data, your tools. That’s our Ownership Pledge.
Not sure where AI fits in your business?
That’s the most common place people start. Book a call and we’ll talk through your day-to-day, point out where AI can help, and tell you what it would cost. No pressure and no jargon.